Customer Engagement Solutions


Leveraging a comprehensive dialogue around customers and their expectations to help design impactful service experiences and lifetime value

CUSTOMER ENGAGEMENT STRATEGY

Create and refine customer centric strategy that connects with business vision, goals, and imperatives. Effective customer acquisition and retention strategies to build an explicit link to long term customer value. Recommendations on directing investments for maximum impact and a road map to achieve desired customer outcomes.

CUSTOMER PERSONAS & JOURNEYS MAPS

Create personas to improve understanding of customers’ unstated needs. Map customer journeys from initial triggers to post-purchase recommendations. Reveal innovation opportunities and discover how marketing activation along the right points in these journeys can influence purchase decisions and improve customer experience.

EXPERIENCE DESIGN

Use customer & data insights and behaviours to inform product, process and environment redesign; launch culturally relevant marketing solutions. Strengthen customer relationships across an omni- channel landscape by driving excellence in branded customer experiences.

VOC PROGRAMS, NPS & EFM SYSTEMS

Full range of capabilities in deploying voice of customer/ customer experience management or NPS programs. Unified cloud based Enterprise Feedback Management (EFM) platforms to collect, analyse, report and share performance metrics. Visualised analytics and dynamic dashboards. Custom design & development capabilities.